Ep 191 Procrastination is an Indicator Jevon Wooden
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Sara Mayer: [00:00:00] Welcome to the bold goal crusher podcast for anyone looking to stop letting life get in the way and start crushing bold goals. I'm your host, Sara Mayer, and I'm thrilled to navigate this journey with you because it's time to start boldly achieving without working double time. So let's dive in.
Sara Mayer: Hello, Bold Goal Crushers. I'm super excited to introduce my guest today. Javon Wooden is a dynamic business growth strategist, a coach, a speaker, author, podcast host, and Bronze Star recipient who is passionate about leadership, business strategy, effective communication, marketing, technology. And especially helping motivated individuals and businesses achieve their goals.
Sara Mayer: His remarkable business and personal [00:01:00] growth ideas have been featured in top publications, such as Entrepreneur, Fast Company, Founder, Forbes, and Verizon. So whether you're looking to scale your business, build your brand, or navigate the ups and downs of entrepreneurship, he is here to provide the support, insight, and expertise you need to achieve your dreams.
Sara Mayer: I'm so excited to have you on the show today. Hey,
Jevon Wooden: I am excited to be here, Sara. Thanks for having me.
Sara Mayer: Awesome. You are joining us from warm Texas and I'm sitting here in 74 degrees in Chicago. So I'm very excited to have you on the show and talk all things about entrepreneurship and pursuing dreams.
Jevon Wooden: Absolutely. Absolutely. I'm excited too. And thankfully I'm inside getting some respite from this Houston heat.
Sara Mayer: So tell me a little bit, I noticed in your bio, you're a bronze star recipient. So what is that all about? How did you
Jevon Wooden: [00:02:00] achieve that? Yeah, so that's a military award for heroic acts. And I, this is the award I wish I didn't have because of how I received it.
Jevon Wooden: So I received it in Afghanistan. And unfortunately, there was a bombing on base where I was located. And I was able to get some folks to safety and get them triaged and taken care of at the hospital.
Sara Mayer: Oh thank you for your service. How long did you serve in the military? 12 years. Oh, okay. I actually used to live right outside two military bases in Hinesville, Georgia.
Jevon Wooden: If you're familiar. Hinesville. I don't even know. Is that near like Fort Gordon? Fort Stewart. Oh, Fort Stewart.
Sara Mayer: Yeah. And then I don't know what the other base was, but it's where they trained the Army Rangers. So many moons ago, but we used to... You know exactly
Jevon Wooden: what I'm talking about. Yeah, but...
Sara Mayer: Yeah, we used to joke about the guys who were there for fun would rent [00:03:00] helicopters and go just jump in the ocean and swim back.
Sara Mayer: It's a different breed out there.
Jevon Wooden: Absolutely. Yeah. We always say why jump out of a perfectly good helicopter, right? But there
Sara Mayer: you go. So now you work with business leaders and entrepreneurs. How did you get into this space?
Jevon Wooden: I got into this space. I originally started my organization while I was deployed to Afghanistan, actually.
Jevon Wooden: And I was focused on mindset, focused on getting people to overcome overwhelm. And I realized that. Most of the people coming to me were business leaders and owners. So naturally I was like, okay, I have a business background as well. I can't just ask them powerful questions and they're getting frustrated.
Jevon Wooden: So maybe I should just add this consulting piece. And that's where helping them with the business component came in. I was helping them with their life, but the two are synergistic, right? If your life is out of whack, then your business doesn't perform as well. If your business is out of whack, then your life doesn't perform well.
Jevon Wooden: So I wanted to give them the whole [00:04:00] picture.
Sara Mayer: Oh, I love it. So many times people set out to achieve a goal or embark on their new dream and life gets in the way. They end up doing the laundry instead of working on what's important. So how do you help people stay on track?
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Jevon Wooden: Absolutely. There's a number of ways, but most importantly is establishing why it matters in the 1st place.
Jevon Wooden: We hear it all the time. Establish your why that will get you through when you're facing that adversity. A lot of times procrastination tells us something we know we need to be doing something and it's absolutely top of our to do list. Number one priority, but a lot of times procrastination can manifest for a number of reasons.
Jevon Wooden: Some people are have [00:06:00] a fear. We hear that a lot, but some people think is fear of failure. A lot of people actually fear success, but they're like, okay, if I hit that, then what? There's another reason. Sometimes you have a voice in your head that says. You shouldn't be doing this. You don't deserve this and all these other things.
Jevon Wooden: So we really have to figure out what the root causes to create the proper plan of action for them to move forward. So that could be making sure that success flows with their life. It could be making sure we put everything in order so that they know exactly what I said. Sit down at this table. I had this post it note that tells him exactly what I need to do.
Jevon Wooden: I have a number of start that tells me what I should do 1st. And then I have a time block. So I'm using my calendar to tell him exactly when I need to do stuff. It really depends on that person, but typically, we just make sure success flows with them after. Identify that root cause. We just put systems and processes in place to keep them on task.
Jevon Wooden: And it could also be using some technology. If they know they scroll all the time, we could lock their phone down with an app that [00:07:00] makes them focus on being productive. So there's a number of ways I help them, but it all depends on that person.
Sara Mayer: Yeah. And I love that you brought up this fear of success because I think so many times we hear about fear and people are like fear to get started fear that they're not good enough to do it, but very few people bring up the fear of success.
Sara Mayer: So can you expand on that a little more?
Jevon Wooden: Yeah, absolutely. So some people they this is why is important. First and foremost, why is important because a lot of us get that surface level. We're like, oh, I want more money. Okay. Why does the money matter? And then I typically ask people why 3 to 5 times before they get to what the money represents for them.
Jevon Wooden: And what happens is. If they don't do that exercise, they're like, okay, if I hit this goal, what do I do next? And they're afraid of that. They're like, okay, then, I have nothing to work for. They don't have a rabbit to chase. So they're like, that is my [00:08:00] lifelong goal. And we see it all the time.
Jevon Wooden: People fall short and then that becomes yeah. Who they are, right? I was once, a high school all star and I was going to make it to the league. But now they're bagging groceries, right? We see that because that was their only goal. That was all they had. And once they lose that, they lose their purpose.
Jevon Wooden: And that's why people fear success sometimes, right? The same reason. If I get that, I don't have a purpose. I'm just going to be floating in the wind. So we really have to be mindful of that and really not just equate. Our fears equate our thoughts equate our actions to something because it sounds good, but really think about it, write it out, talk to a couple of people and talk to yourself and do that introspection to figure out why any of this means anything to you.
Jevon Wooden: Yeah.
Sara Mayer: And sometimes I find when I work with people who may be afraid of success, they know that there are things that they will need to let go in order to be [00:09:00] successful. Like they, may not be able to live in the same town. They may need to move away from friends and family. They may need to lose some friends that maybe are not as supportive of their journey.
Sara Mayer: And that's a transformation that is sometimes what's stopping people from actually stepping into their success.
Jevon Wooden: Absolutely. I wholeheartedly agree, sir. I see that all the time too. It's you know that this person is your negative anchor holding you back, but we got to keep it real, right?
Jevon Wooden: We got to keep it honest. You know what? I got to love you from a distance because you're not supportive or you're happy with where you are now. And I'm not. So we definitely have to do that work and it sucks, but you will be a lot better for it when you do. So that's a great point.
Jevon Wooden: Bringing that up. Yeah.
Sara Mayer: I had a client who knew it was her husband. And she's in order for me to do this, I have to leave my marriage. Yes. And that's a hard thing to come to that [00:10:00] realization. And she knew that's what she needed to do for her to step into her calling. But she didn't want to do that quickly.
Sara Mayer: So it was a long journey, but she
Jevon Wooden: knew Yeah, and we oftentimes we do know we don't want to listen to us. Oftentimes we do know it's the same thing as a business owner, right? We're just getting started or who's just in a phase in a season. They continue to get all these courses, continue to go all these conferences, but they never implement because the implementation is actually the hardest part, right?
Jevon Wooden: A lot of us have the information, but we don't know what to do with it. Or we're afraid that when we implement, it may not work out the way we did. And when then we could have said, man, I was. Content. I wasn't happy, but I was content with what I had and I knew, but I was what did they say? The being happy with the devil, and a lot of that, so we got to get out of that.
Sara Mayer: Yeah. I used to use that in hiring when I had a bunch of salespeople, I'd say we could promote this person. [00:11:00] It's better to have the devil we know than the devil we don't, but it didn't always quite work out. It typically
Jevon Wooden: doesn't when you say a devil, yeah, you're pretty much putting that in the atmosphere that probably isn't working.
Sara Mayer: Yeah. Yeah. So 1 of the things that you brought up is that. It does take action to achieve our goals and sometimes procrastination gets in the way and how that is really a way a sign. So how would you identify what is the root problem when somebody says to you they are procrastinating or they're not focusing on what's the most important?
Jevon Wooden: Yeah. One of the first things we look to do is identify patterns, right? Does it happen at specific times? Are there certain people around? Are you doing a specific thing? And the patterns tell us what's going on. And then we identify is there a certain feeling? How do you start to feel, right?
Jevon Wooden: When this happens, when you pretty much [00:12:00] hit the escape hatch and get out of there, right? That's really what's happening in that procrastination. And then I'll always have them tell me about a time. When they went forward, when they move forward, they didn't procrastinate and got it done right away.
Jevon Wooden: So we just look at pattern matching and then how we can break that pattern and replace it and interrupt that thought with something instead of just reacting where they can respond because it's really bringing about bringing that awareness, right? We talk about mindfulness. Mindfulness is really being aware about what's happening.
Jevon Wooden: So you can decide what you're going to do next for it. It's just having that impulse decision that you technically don't even know what's happening until it's too late. So that's a lot of what we do. It's upfront work. Writing down, sometimes we use something called the ABCDE journal where we write down what the situation was, how they felt, what they did and then what they wish they did, and how are they going to make sure they do it the next time.
Jevon Wooden: So you can write it, it's a couple different ways you do it, but just about creating that pattern [00:13:00] of the awareness. So that we say, okay, I know when I sit down at my computer and when I got to write a paper, for instance, that I typically start surfing the web. All right. What tools and resources can we use to stop that?
Jevon Wooden: Then we put some tools in place. Are they still doing it? And we keep checking in. All right. Did you ask a little longer without doing that? Do we need to work a shorter timeframe until you start building up? So we just start doing that in a non judgmental way. Because change is tough, right? Yeah, there's phases to change.
Jevon Wooden: And typically when you're in the early stages, it's really hard to continue moving if you don't give yourself grace during the early rounds. And that's why a lot of people when New Year's resolutions come around, they typically fall off because they're trying to do too much and they're not giving themselves that grace.
Jevon Wooden: It's all or nothing. So we got to get out of that all or nothing mindset in order to be successful when it comes to taking away that procrastination.
Sara Mayer: Yeah. And I love that you brought up new year's [00:14:00] resolutions because so often I work with clients who are so motivated at the beginning of the year because there's a natural rhythm of the year.
Sara Mayer: It's fresh, it's new. Kids are going back to school. Everybody's had a break. We came off the holidays typically, but then about four months in. It's what happened to those goals that were set. So how do you keep, how do you help people keep their goals at the forefront of their mind?
Jevon Wooden: Yeah.
Jevon Wooden: One, we got to go back to that. Why, right? Why does it matter? Is it in what is the motivation is the intrinsic? Or extrinsic, right? Is it internally for you because something you want, or is it maybe someone or another force that's causing you to want this? For instance, weight loss, right? Do you want that for yourself?
Jevon Wooden: Or is it because your spouse is telling you they don't like the way you look? And is that enough? Is that enough of a motivator, whatever it is, To keep you going. Then we look at support. Do you have [00:15:00] any support in the goal? You're looking to hit, right? I like gold buddies, people who are other mind doing the same thing as you, but accountability partners work to as long as they're actually holding you accountable and their opinion matters.
Jevon Wooden: Because that's another thing in all of this stuff. And then the third thing is what is the systems? What systems are you implementing to ensure that you stay successful on this? I like Jerry Seinfeld. I believe it was him. He once said never miss twice. He used to literally write jokes every day and he'd cross out on his calendar the days he hit.
Jevon Wooden: So you got to know what your motivators are. You got to know what best you need to continue to reward yourself, right? So if I cross off. Seven days in a week. How am I celebrating that to make sure I understand? I just hit a milestone and you got to set those milestones and then plan for that success.
Jevon Wooden: And then what am I going to do if I don't hit it? Am I going to throw my hands up in the air and beat myself up in a corner, or am I going to say, okay, that's cool. Let me do some, what we call in the [00:16:00] military after action report, right? The after action report says why it's going to say what went well.
Jevon Wooden: What didn't go so well, like what's the needs of improvement? And then what would make me better? Who could I have there? What resources do I need? Etc. So those are some of the things that we could think about to make sure we stay on task because too many of us are seeing other people's goals. And then we're saying, Oh, I want that one.
Jevon Wooden: That's why we're falling off. We're like, yeah, it sounds good. It sounds great to lose 10 pounds, but is that really what I want? It sounds great to start becoming an entrepreneur, but am I going to stick to the adversity? So you gotta really talk to yourself and do these things because goal setting is the easy part.
Jevon Wooden: The hard part is actually going for those goals. And another point to that is. If you do recognize the goal no longer fits who you want to be, not who you are, but who you want to be or the business you want to have, you can mix it. So we got to also get in that mindset. [00:17:00] Sometimes we, as we evolve and expand things no longer suit us and it's okay to say I'm replacing that one.
Sara Mayer: Yeah. And I think one of the things too is planning ahead, it's so easy to be excited in January when things aren't busy, but then maybe you know that your March is super busy. So not beating ourselves up of I didn't work on my goal at all in March. If you plan in January, okay, March, I'm going to have to back off a little bit because I have spring break.
Sara Mayer: I have soccer. I have whatever the kids are into or whatever you're into as well. That allows you to. To have that plan, but also not to feel so bad that you haven't made progress in that
Jevon Wooden: season. Absolutely. And we gotta start where we are too. Yeah. Like I talked about the all or nothing before, it's people, you go from doing nothing, right?
Jevon Wooden: You go from never doing this ever before. For the saying, Oh, I'm going to do this and I'm going to hit this [00:18:00] seven days a week. I'm going to, spend an hour a day. That is no do incremental, changes, right? Because if you do it all, that is the mindset you're putting yourself into.
Jevon Wooden: You're saying I'm failing and I can't recover from it. I'm not good enough to do this if I miss and we just do
Sara Mayer: that. Yeah. One of the things I hear a lot is I'm too busy to work on my goals.
Jevon Wooden: Yeah. Yes. An excuse for sure. So I hear that too. And I'm like, okay, what does your day to day look like?
Jevon Wooden: First of all, I asked, what's your calendar look like? Cause that tells a lot about the person. People will say, oh, I don't use my calendar. Okay. That's. Your problem, you're reacting the whole day, right? And if you are using that calendar, are you feeling it because you just want a to do list to check off or are you being [00:19:00] purposeful, not busy?
Jevon Wooden: So we got to stop equating being busy to being successful. It's not true. So we got to make sure that we're being purposeful with our time. Everything should be tied into the major goals. I always say I said three goals. That's the max three large goals. And what I do needs to feed into those larger goals for that year or that timeframe.
Jevon Wooden: If it doesn't, I need to check myself and say, okay, why am I doing this? Yeah. Is it, that's one of the tools I use to help myself say, okay, I'm gonna, I'm gonna make sure I'm staying up on this is to just make sure everything aligns with my values and aligns with where I want to be within a given timeframe.
Jevon Wooden: Or else we're going to make you those excuses. You're going to say, I'm Yeah. Chances are you're not, you're probably, most people say they're too busy, spend hours scrolling social media and not getting paid for it, right? Watching Netflix, binging, spending hours on the weekends, doing nothing, [00:20:00] right?
Jevon Wooden: Going to party and all that is fine. At some point, but we need to understand that even that if I know I'm gonna do that, I'm planning for that planning to have a day to myself. So it's really like you said, Sarah, plan it out and then stick to that plan. Successful people stick to the plan.
Jevon Wooden: They don't waste their time because they know that's the most valuable
Sara Mayer: resource. And I think there's also, huge power in setting boundaries and learning how to say, no, I think many of us go through life trying to please everybody else and help people out. And you use the term reactionary and an email.
Sara Mayer: A lot of times is a time sucker and it's reacting to other people's needs, wants, desires, whatever they need in there, or a store is desire to sell you a bunch of stuff.
Jevon Wooden: Yeah. Absolutely. Yeah. And that's so true. And it's a lot of people talk about how you find when you're most [00:21:00] Operational, right?
Jevon Wooden: Your best window of time. Excuse me. You do the most important task in that time. So that's one way, but for some people, that's a little difficult. So I like to do my most important things as soon as I can. That way I'm highest energy. I don't have as many distractions. And like you said earlier, sometimes you have to give some things up.
Jevon Wooden: Like me I'm willing to go to bed a little bit earlier and wake up a little earlier so I can have that quiet time that time of focus because I operate there. Maybe someone operates better midday. So what can you give up? Maybe you change when you take your lunch, maybe do less social stuff so you can focus and get things done.
Jevon Wooden: So we really have to just figure out. What's best for us, what truly matters, right? What sacrifices we can make and then what we can add to our lives to make sure that we're the best version of ourselves and have the best version of our business if we're entrepreneurs.
Sara Mayer: Yeah, and I think one of the things that is so important is [00:22:00] you mentioned the why?
Sara Mayer: Figuring out why you want to be an entrepreneur and then what that looks and then how you go about doing that I think so many times people Start off and they know that they need to build the business. But then what's the once the business is built now
Jevon Wooden: what? Yeah, absolutely. And one of the things that people, I don't think people realize how tough entrepreneurship is, right?
Jevon Wooden: We hear all these gurus saying, Oh, everyone should be an entrepreneur. Entrepreneurship is a secret to wealth and untapped potential. As if you do it right, right? Yeah. And if you're willing to go through all of the downs to get to the ups. So that, again, that why has to be super strong. Your reasons to be great, have to be stronger than your excuses to be mediocre or else none of what we're talking about is going to matter. Yeah. [00:23:00]
Sara Mayer: Yeah, that's the hard part for some people. Some people know exactly what they want to do. They may not know where, how to get there, but they know this is my dream and my goal.
Sara Mayer: They may procrastinate on the way there, but for some others, they. Are sitting in their cube listening to this podcast and they know that's not where they're meant to be. They know they don't like their job, but they don't exactly know what their dream or goals should be. How would you guide them to find that
Jevon Wooden: path?
Jevon Wooden: There's something called and I don't know if I'm always saying it correctly because I use it a lot, but it's finding your reason for being and it's a Japanese principle. I recommend people just do a quick Google search on that because alignment. You find your mission, you identify your values, you have identified what you love, something the world needs, right?
Jevon Wooden: And you put it all together. You may not hit all four quadrants, right? But if you [00:24:00] have a few of those, then you're doing well. And once you identify that stuff and literally do the exercises, that gives you a list of things that you can attempt to see if that, It's something that you can actually transition to and allow your job to fund your dream.
Jevon Wooden: And that's what I recommend people doing. Don't pigeonhole yourself and think that, Oh, I can only have one singular purpose. We are complex beings, right? You love to do a lot of things, but just try some things out that you love and see if it aligns, see if it's something the world needs. See if it's something that you can get paid for, whatever you want to get paid for, see if you're willing to put it in.
Jevon Wooden: If you can't see yourself doing it for three to five years, then it's probably not the right thing, right? Or if you say, Oh, it's just a hobby and I don't want to lose the love I have for it, then you probably don't want to make it a business. So those are things that you have to think about, right? So just try it out, test it.
Jevon Wooden: Give it some time and actually be intentional with the time you're putting into it. Don't just say, I'll give it the old [00:25:00] college. Try didn't work. So that's what I would recommend. Just try it out. Be willing to be curious, right? We lose some of that curiosity that we are born with innately.
Jevon Wooden: So I say, get it back tap into that.
Sara Mayer: Yeah. And one of the things I always think about is you don't need to do this for the rest of your life. This isn't like when we ask children, I always chuckle when we ask children, what do you want to be when you grow up? They're like six come on.
Sara Mayer: What do they even know about that? And I do joke because I remember in middle school, I was probably in like seventh grade. We took this test and it like gave you potential career for you. And I like to be active. I like to be outside. I like to be doing something that was physical. And so I answered all the questions and it spit out.
Sara Mayer: I'm not kidding. Garbage man. So not even, I couldn't even be a woman and be the garbage. [00:26:00] Not a garbage person. I had to be the garbage man. And I just remember coming home from school that day. There has to be more out there that requires you to be outside and active. And that was like the worst test ever.
Sara Mayer: And my parents of course were like, You can do, go be whatever you want to be, but
Jevon Wooden: yeah, but that type of stuff influences, influences you subconsciously.
Sara Mayer: I still remember
Jevon Wooden: that. Yeah. Yeah. That's, hope they don't do those tests anymore.
Sara Mayer: Now, my brother on the other hand was like, that's the best job ever.
Sara Mayer: You looked up the average salary of some garbage man and. And Chicago and thought that was a lot of money at the time. So he was like, I'm going to be the richest person on the world. All right. I'm going to
Jevon Wooden: go do that job, right?
Sara Mayer: Yeah, but I think I bring that up because so many times people are like I am.
Sara Mayer: Finance, whatever, or I'm a accountant or I'm a lawyer. And so this [00:27:00] is my, this is what I have to do. I have to be a lawyer and that's not always the case. And sometimes that's what's stopping us from actually achieving our goals and dreams. Instead of using that as a skill or a tool in our toolkit, we're using that as the end all be all.
Jevon Wooden: No, that is so true. And I talk a lot about labels and we really have to be mindful about how we're labeling ourselves. If you're defining yourself by your technical skills. Or your job title, then you need to reevaluate that because I rather define myself by what I stand for and, that to me means more.
Jevon Wooden: I don't say that, hey, I'm a consultant and coach. I'm gonna say I'm a man of compassion, a man of faith, a man of love, right? So things like that are how I use it. It has nothing to do with what I can do. It has everything to do with who I am. So [00:28:00] if we look at it like that, it will give us.
Jevon Wooden: It would give us license to explore a little bit more than putting ourselves in that little box. That is really a microcosm of what you can do because we can do so much more Yeah, based on ourselves.
Sara Mayer: Yeah. And what we place on others. Yeah, absolutely.
Jevon Wooden: Absolutely.
Sara Mayer: Especially for those listeners who are in relationships, you may enter a relationship as, doing one thing, but being something else at the end of, that career is.
Sara Mayer: Something that's worth cherishing and exploring as well.
Jevon Wooden: Absolutely agree. Promote yourselves.
Sara Mayer: Yeah. And be a, be okay exploring. For those of you who listened a while, you do know that one year I went on a creative journey. Some people may wonder what happened, but I, did pottery and watercolor.
Sara Mayer: Watercolor was a disaster, but. Pottery, I [00:29:00] actually ended up being good at. Now, am I opening a pottery studio? No, but it was a great year of really exploring a side that because I was in operations at the time, I had never really tapped into.
Jevon Wooden: Absolutely. I just did pottery for the first time. It was actually very relaxing.
Sara Mayer: Yeah. The one downside I was going every week, I ended up with so many bases and cups and things. I don't know what to do with all these things, but that was the downside Etsy. Yeah, maybe. Anyway, I've just loved this conversation about really stepping into goals and putting those at the forefront.
Sara Mayer: If one of the listeners or more of the listeners are listening and they're like, how do I connect with him? How would they go about connecting with you and what might they expect?
Jevon Wooden: Absolutely. My favorite platform is LinkedIn. You can find me by my name, Jevon Wooden, J E V O N W O D E N, [00:30:00] and you will see MBA with a light bulb.
Jevon Wooden: That's me. And then also you can go to my website, Bright Mind Consulting Group, and just check me out. You can schedule a consultation. It's right there on the first page, and let's have a conversation.
Sara Mayer: Cool. I also love that you are on LinkedIn. So many people are not on LinkedIn and I find it to be one of the best places to connect.
Sara Mayer: Yeah,
Jevon Wooden: absolutely. LinkedIn is a powerhouse. Especially if you're a professional and you're just looking to connect with other professionals, whatever that looks like for you.
Sara Mayer: Yeah. Great. All right. It's been great chatting with you and having you on the show. So thank you so much and bold goal crushers.
Sara Mayer: It's time to get out there and crush your goals and everything that gets in the way because you do not need to work double time. So let's get to it.
Jevon Wooden: Thank you, Sara.
Thank you for tuning into the bold goal crusher podcast where we crush goals and everything that gets in the way. I always love to support [00:31:00] my community.
I look forward to seeing you crush your goals this year.