Ep 42. How working with influencers can help you achieve your business goals with guest Carlee Krtolica

Have you ever thought about how working with influencers could help you reach your goals faster? Carlee Krtolica is an author, blogger, and social media influencer. She's a mom of 2 under 2 and an outdoor enthusiast, interior designer and sommelier. She recently published a book called "Chasing Likes: The Unflattering Reality of Life as an Influencer" where she explores a behind-the-scenes look at Influencer marketing.

In this episode we talk about:

[1:45] What led Carlee to writing her book

[5:00] The modern influencer is the friendly word-of-mouth

[11:45] Why authenticity is crucial as an influencer

[13:30] Tips for brands wanting to work with influencers

[15:57] The difference between brand awareness and sales

[24:45] How to get started on your influencer journey

[29:30] Connect with Carlee

Connect with Carlee:

www.styledtosparkle.com

Instagram @styledtosparkle

Facebook @styledtosparkle